General SEO
Search Engine Optimization, is the practice of making your website more visible when people search for products or services related to your business in search engines like Google. It involves using specific keywords and improving your website so that it appears higher in search results, helping more people find and visit your site.
What is E-E-A-T? A guide for business owners
Stop chasing algorithms. We break down Google's E-E-A-T framework (Experience, Expertise, Authoritativeness, Trust) in plain English for business owners.
5 SEO myths that cost business owners money
Tired of confusing SEO promises? We debunk the 5 most common SEO myths and explain, in plain English, what it really takes to grow your business.
Can you really build a business with a basic website?
The online landscape has changed. Find out what it takes to make your website stand out and attract the right customers today.
Stop keyword stuffing: Why content quality wins SEO
Ever felt robotic trying to stuff keywords into your website? Learn why Google's AI (like RankBrain) rewards content written for humans, not just for bots.